I sell architecture better and more directly and more vividly than the

I sell architecture better and more directly and more vividly than the architect does… The average architect is stupid. He doesn’t know how to sell. He’s not a merchandiser. He doesn’t know how to express his own image. He doesn’t know how to create a design of his image… And I do it. I’ve done it all my career over half a century, and it gets better.