Home > Picture Quotes > Author > Jonathan Ive > What we don’t include is as important as what we do include.
What we don’t include is as important as what we do include.
Design is a word that’s come to mean so much that it’s
We try to solve very complicated problems without letting people know how
Simplicity is somehow essentially describing the purpose and place of an object
A small change at the beginning of the design process defines an
Its difficult to do something radically new, unless you are at the heart of a company.
To do something innovative means that you reject reason.
I’m always focussed on the actual work, and I think that’
There’s no learning without trying lots of ideas and failing lots of times.
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