Network news accustoms audiences to assertion not argument. Over time, it reinforces the notion that politics is about visceral identification and apposition, not complex problems and their solutions. … sound bites aren’t very helpful. They can tell a voter what a candidate believes, but not why. And many issues are too complex to be freeze dried into a slogan and a smile. … What’s lost in a world in which everything’s an ad? Perhaps the country that created the assembly line has simply found a more efficient way to do politics.