A merchant who approaches business with the idea of serving the public well has nothing to fear from the competition. — J. C. Penney
Every man must decide for himself whether he shall master his world or be mastered by it. — J. C. Penney
I believe in trusting men, not only once but twice – in giving a failure another chance. — J. C. Penney
I cannot remember a time when the golden rule was not my motto and precept, the torch that guided my footsteps. — J. C. Penney
I do not believe in excuses. I believe in hard work as the prime solvent of life’s problems. — J. C. Penney
I never trust an executive who tends to pass the buck. Nor would I want to deal with him as a customer or a supplier. — J. C. Penney
Responsibilities are given to him on whom trust rests. Responsibility is always a sign of trust. — J. C. Penney
Salesmanship, too, is an art; the perfection of its technique requires study and practice. — J. C. Penney
Success cannot come from standstill men. Methods change and men must change with them. — J. C. Penney
The best of merchandise will go back to the shelf unless handled by a conscientious, tactful salesman. — J. C. Penney
The best teamwork comes from men who are working independently toward one goal in unison. — J. C. Penney
