But to change all existence into a flow experience, it is not sufficient to learn merely how to control moment-by-moment states of consciousness. It is also necessary to have an overall context of goals for the events of everyday life to make senseTo create harmony in whatever one does is the last task that the flow theory presents to whose who wish to attain optimal experience; it is a task that involves transforming the entirety of life into a single flow activity, with unified goals that provide constant purpose.
A paycheck is a sufficient impetus to motivate some employees to do the minimum amount to get by, and for others, the challenge of getting ahead in the organization provides a satisfactory focus for a while. But these incentives alone are rarely strong enough to inspire workers to give their best to their work. For this a vision is needed, an overarching goal that gives meaning to the job, so that an individual can forget himself in the task and experience flow without doubts or regrets. The most important component of such a vision is an ingredient we call soul.
If the firms that employ an increasing majority of the population are driven solely to satisfy the owner's greed at the expense of working conditions, of the stability of the community, and of the health of the environment, chances are that the quality of our lives will be worse than it is now.
Creativity is a central source of meaning in our lives...most of the things that are interesting, important, and human are the results of creativity...when we are involved in it, we feel that we are living more fully than during the rest of life.