Design is the method of putting form and content together. Design, just as art, has multiple definitions; there is no single definition. Design can be art. Design can be aesthetics. Design is so simple, that's why it is so complicated.
To the designer, great design is beautiful design. A significant amount of effort must be placed into making the product attractive. To the client, great design is effective. It must bring in customers and meet the goals put forth to the designer in the original brief. To the user, great design is functional. It’s easy to read, easy to use and easy to get out of it what was promised Truly great design, then, is when these three perspectives are considered and implemented equally to create a final product that is beautiful, effective and functional.
There is a rumour that I can't draw and never could. This is probably because I work so much with models. Models are one of the most beautiful design tools, but I still do the finest drawings you can imagine.
The Things That Matter convincingly lays out Nate Berkus’s philosophy that things do matter. Our homes tell our stories, they reflect the places we’ve been and the people we’ve loved along the way—and there can be no more beautiful design for living than that.
I simply love classic design when it's reinterpreted. These collections reflect the spirit of this design philosophy; clean pared down lines and forms rooted in tradition yet made to feel new and modern with unexpected or stylized scale, finishes and detailing. This contemporary take on tradition creates a look that's at once current yet timeless, fresh yet familiar…the essence of both beautiful design and a beautifully designed home.